June 1, 2021
The eCommerce industry picked up speed during the global pandemic, especially since many were forced to rely on the internet for many things. Now, more people are open to finding websites to order products from. Platforms like Shopify have made such online transactions easier. If you’re interested in creating your own Shopify account to start a business, here are the basic things you need to know:
Shopify is a platform best described as software-as-a-service (SaaS), which means it charges its users fees to use its technology. It gives you access to all the simple features an eCommerce website could ask for without having to pay too much. It lets you avoid having to pay a developer to add these functionalities from scratch.
Shopify can create an online store where people can browse through collections, add to their virtual carts, and check items out with a click of a button. It helps you keep track of orders, and you won’t have to worry about any discrepancies with online payments and the like. Tons of big names like Heinz and Kylie Cosmetics use this platform to conduct their business, allowing them to sell to millions of people worldwide.
There are plenty of website content management systems to subscribe to for your website. However, they do take a while to learn. eCommerce functions are also not easy to make from scratch.
Shopify was created specifically to cater to online entrepreneurs who want to host a store for customers to visit online and conduct business all in one place. If you’re only setting up a website for fun, this is not the platform to do it. It was created for businesses to thrive in this new digital realm.
Shopify comes with different plans to choose from, with discounted rates the longer you decide to subscribe. Every purchase comes with a free trial, so you can cancel anytime before that expires. There are more than 4,000 add-on site functionalities that help with SEO, customer emails, and more. Choose the ones that you believe will do well with your website.
And, of course, try to change up the template you’re given and create a design that speaks true to your brand. Select the right colors, import a simple yet memorable logo, and add great content that will draw people to the site.
Starting an eCommerce business is a lot more convenient now. Platforms like Shopify have made it easier for business owners to conduct online business transactions. Learning this will take a while, but you’ll soon start to pick things up once you’ve been in it for a while. Shopify and most SaaS platforms are designed to be user-friendly, so you won’t have a tough time learning things when the functionality is simple enough to figure out.
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